Twitter Hashtag Campaigns – What to Consider
A well thought out hashtag campaign can have tremendous results. Have you tried your own hashtag campaign? What do you think about some of the hashtag campaigns you’ve seen?
‘Influence’ Articles at Rillara Topical News
Kred’s New PeopleBrowsr API Analyzes 1,200 Days of Social Media Posts
PeopleBrowsr, the social analytics service that created Kred, has mined the Twitter hose for data on the Internet’s most viral people and subjects since 2008. Today, the company released an API that enriches Kred’s social influence scoring …
Sharing is not giving: Facebook’s IPO and the world we’ll live in
Facebook's IPO must be understood as a bone-of-contention of the Apple, Microsoft and Google APP war. Sharing used to be a positive attitude; it could well be the fastest way to give up our freedom.
Chatting up Influence with Dave Balter, CEO of BzzAgent
Dave Balter is a man who needs no introduction. As CEO of BzzAgent, a company that connects brand…
Chatting up Influence with Dave Balter, CEO of BzzAgent
Dave Balter is a man who needs no introduction. As CEO of BzzAgent, a company that connects brands with over 400 million global brand advocates and author of two word-of-mouth marketing books, there’s hardly a person better suited to speak on influen…
Grow your Real Estate business using Social Media
I help businesses (of various industries) with their social media marketing initiatives, but in the last year I've focused a lot of my attention to the real estate industry. Social media is EXACTLY what real estate agents need (now more than ever)…
I Dreamed That I Was the Goldman Sachs’ Social Media Strategist
Here are some of the reasons why I think it's the ultimate opportunity to prove the potential impact that social media can have in managing reputation and tipping the scale in the all-important "court of public opinion." Executing a dig…
Microsoft + Facebook Taking the Search Engine to a Whole New Level
Microsoft Bing is revamping its search engine to include a sidebar to enable you to obtain recommendations from users of Facebook when making a search on Bing. It is not just Facebook but they are planning to include many other networks.
Social Media Secrets for a Sold-Out Event
You know that feeling when you see something really cool in action? You see in unfold right before you. Last Fall, I had the incredible opportunity of attending in NYC and saw social media and online marketing used so smartly to sell out an event with…
Leveraging Internal and External Social Influence [Infographic]
With 90 percent of purchases subject to social influence, it’s no surprise that savvy ma…
Leveraging Internal and External Social Influence [Infographic]
With 90 percent of purchases subject to social influence, it's no surprise that savvy marketers are looking to leverage social influencers to increase sales and awareness. Influence is the single most effective and most enduring marketing asset. U…
Social Scorecard: How the Presidential Candidates Stack Up
FOUR YEARS AGO, the Washington Post dubbed Barack Obama the “King of Social Media.” It was a fitting sobriquet. After all, Obama used the untested new medium to flat-out out-fox and out-run the most well-oiled, well-entrenched political machine of …
So… What is Your Klout Score?
While presence in the social sphere is gaining momentum, it becomes increasingly important for organisation to measure the actual impact of the social presence. While it was always difficult to quantify the ROMI, with the advent of the social cha…
Get Social: Become an Authority in Your Industry
Whether you’re a suit-wearing corporate company or the local bakery, you can establish your brand as an authority in your industry and in your community using social media.
5 Blog Commenting Tips for Link Building
It’s important to develop a link building strategy that incorporates a variety of tactics. One popular link building tactic is blog commenting. Leaving a thoughtful and insightful comment on a blog post along with a name, email address, and link is n…
